by Kaye Putnam | Brand Strategist, Growth
Are you ready to build a visionary, impactful, personality-led brand? In this vlog, we’re going to lay the groundwork and take you behind the scenes with a Brand SourceBook to show you exactly what it takes to create a brand strategy that stands out from the...
by Priscilla | Brand Strategist, Growth, Visibility
Get ready to enter the exciting world of AI with me! I’m thrilled to bring you even more magical brand outputs using powerful tools like ChatGPT. 🤖 In this week’s vlog, I’ll be sharing my expert tips on how to seamlessly incorporate AI into your...
by Kaye Putnam | Brand Strategist, Rebranding
Do you want your brand to be remembered?Most brands don’t put enough thought into their messaging, and it’s one of the biggest opportunities for them to stand out. But it’s not just about saying something different. It’s also about how you say...
by Kaye Putnam | Brand Archetypes, Brand Strategist
Have you noticed? Business is getting more and more human. It’s true! Consumers don’t want to be treated like ‘just another number’ and people are making their purchasing decisions on a more emotional level. As much as 95% of our...
by Kaye Putnam | Brand Strategist, Entrepreneurs, Rebranding
Naming a business tools and resources ahead! But first, a question… “What’s in a name?” 🌹 When Juliet asked this of Romeo, I wonder if she thought – for even a second – of ALL of us future entrepreneurs? And the P-R-E-S-S-U-R-E we...
by Kaye Putnam | Brand Archetypes, Brand Strategist, Entrepreneurs
People know I’m a bookworm. 🤓 And people know I’m a brand strategist. So, it follows that I’m frequently asked about what I believe are the best branding books. Yep… Aspiring brand strategists, my fellow entrepreneurs, and even students who are...
