by Kaye Putnam | Entrepreneurs, Rebranding
Did you ever wake up and think… “I don’t really like my business anymore. Something needs to change.” If so… you are NOT the only one. Most of us find ourselves there at least once. In fact, it’s actually sooooo normal for...
by Kaye Putnam | Brand Strategist, Rebranding
Do you want your brand to be remembered?Most brands don’t put enough thought into their messaging, and it’s one of the biggest opportunities for them to stand out. But it’s not just about saying something different. It’s also about how you say...
by Kaye Putnam | Brand Strategist, Entrepreneurs, Rebranding
Naming a business tools and resources ahead! But first, a question… “What’s in a name?” 🌹 When Juliet asked this of Romeo, I wonder if she thought – for even a second – of ALL of us future entrepreneurs? And the P-R-E-S-S-U-R-E we...
by Kaye Putnam | Growth, Rebranding
Is it time for a re-boot of your brand? Oooooooo – exciting! 🎉A thoughtful *rebrand* can up-level your business in all the right ways!After serving clients and customers for a bit, the foundation of your brand often come into clearer focus – but needs to be...
by Kaye Putnam | Brand Strategist, Rebranding
So, maybe you weren’t bitten by a radioactive spider. 🕷 (No superhuman strength, speed, or agility, either? And you can’t cling to walls or cast a web? Bummer.) 🤣 Well, guess what? Your Brand Origin Story still matters. And it matters a lot. In fact, how...
by Kaye Putnam | Rebranding, Visibility
Stock images – or pizza? Which one do you think I’m more PICKY about? 🤣Honestly, it’s neck and neck. (We lived in Naples, Italy for three years. As a result, I’m admittedly a complete pizza snob. It is what it is!) So I’m going to say...