by Kaye Putnam | Brand Archetypes, Brand Strategist, Entrepreneurs
People know I’m a bookworm. 🤓 And people know I’m a brand strategist. So, it follows that I’m frequently asked about what I believe are the best branding books. Yep… Aspiring brand strategists, my fellow entrepreneurs, and even students who are...
by Kaye Putnam | Entrepreneurs, Visibility
What does it take to create a truly powerful personal brand? The SUPER Sticky kind that positions you to…✔️ Sell more books, courses, coaching or other offers?✔️ Or land that dream job?✔️ Or get on that coveted stage? (Yes! THAT one! ;)✔️ Or _________ (...
by Kaye Putnam | Entrepreneurs
All aboard! The (virtual) tour bus 🚌 is loading… and in this week’s vlog post, I’m taking you BTS (behind-the-scenes) to check out my home office set up – including my video production studio! I know you’ve seen certain angles…...
by Kaye Putnam | Entrepreneurs, Growth
Have you ever noticed that the people you spend time with influence what you believe to be possible? When I joined a CrossFit gym last year, I was able to go regularly for awhile. And it was INCREDIBLE! (Covid, of course, changed my workouts – but I can’t...
by Kaye Putnam | Entrepreneurs, Growth
Here’s the thing about our brains… and what we believe… 🧠 A lot of our beliefs aren’t even our own. 🤨 Or they don’t start out that way, anyway! It’s true… many of them are placed in our brains by our parents… by...
by Kaye Putnam | Brand Strategist, Entrepreneurs
When defining your business’s brand, do you ever feel like you’re trying to read a label – but from inside a bottle? 🧐The reason I ask is… I’m often asked, “Kaye, what does a brand strategist / consultant really do?”🤔 🤔 🤔 So,...