by Kaye Putnam | Visibility
In the fast-paced world of digital marketing, trends come and go, and platforms rise and fall in popularity. LinkedIn has experienced a remarkable resurgence of interest lately. If you’ve ever brushed off the idea of utilizing LinkedIn for your marketing...
by Kaye Putnam | Big Brand Genius
In the world of online entrepreneurship, a strong, unique brand can be the difference between blending in with the noise and standing out from the crowd. Building a brand that connects with your audience emotionally, tells a compelling story, and showcases your unique...
by Kaye Putnam | Brand Archetypes
Today, I’m going to shake things up a bit and reveal a surprising truth: your logo and visual elements might not be as crucial as you think when it comes to attracting and captivating your ideal clients.When the word “brand” is mentioned, most...