by Kaye Putnam | Visibility
Picture this business utopia: Your email list is a perfectly curated collection of your dream clients. These individuals understand exactly what you sell. They trust that you deliver on your promises and *know* that you are an expert in your industry. They have formed...
by Kaye Putnam | Visibility
You’ve done the work to gain clarity around your brand’s core values, voice, and visuals. Now it’s time to commit to showing up in the world – to living your brand out loud. Because a brand exists only in the moments where it comes into contact with actual...
by Kaye Putnam | Visibility
Your challenge, should you choose to accept it…. Today I want to talk to you about challenges… and I’m not talking about the random struggles we face on a day-to-day basis. (Did I turn off the hair straightener?… Can anybody help me open this dang...
by Kaye Putnam | Visibility
Attracting leads and keeping your audience engaged can be a big task, but with the right tools in place, you can leverage evergreen content to continuously captivate and convert new clients and customers – without taking too much of your precious time! One of my...
by Kaye Putnam | Visibility
We’ve talked recently about Why Visibility Matters to your brand. For brick and mortar businesses, success may depend on “location, location, location.” But for those of us running online businesses, the chant is more like “visibility, visibility, visibility.” Digital...
by Kaye Putnam | Attracting Clients, Visibility
What is brand visibility? Big and small brands alike buy TV and radio ads, sponsor little league teams, buy billboards, write blogs, and post on their Facebook pages. They are on an ever-ending quest to “get their name out there.” Many of these actions don’t have a...