by Kaye Putnam | Attracting Clients, Growth
Truth #1: It will be less complex, easier to manage – and less expensive – to hone in on ONE ideal audience, and build your brand around them. Truth #2: Sometimes that’s just not the reality of business. (There. I said it! 🤣) Your ideal audience...
by Kaye Putnam | Entrepreneurs, Growth
Back in March of this year, I sent an email to my list – the subject line of which had me straight up LOL-ing! 🤣 It was this: Subj: I hit $50K and lost 20 lb! No, I wasn’t writing to sell them a weight loss supplement. And no, the...
by Kaye Putnam | Entrepreneurs, Growth
Have you ever had one of those days where you just wished you had a liiiiiittle more energy? (or a LOT?) You know exactly what’s on the agenda… what you *should* be doing in your brand… but you can’t quite get yourself to do it? Oh, me too, Friend…....
by Kaye Putnam | Entrepreneurs, Growth
When I first got started working online, my business felt like a seesaw. Constantly up and down, up and down… alternating between two positions – and frankly making me a bit sick to my stomach! 🤢 ⬆️ For a bit, I’d be spending all my time hustling and marketing...