Comments on: Defining Your Ideal Clients (with Mad Libs!) https://www.kayeputnam.com/defining-ideal-clients/ Brand Archetypes, Strategy, Brand Identity Design Sun, 31 Jan 2021 05:36:09 +0000 hourly 1 https://wordpress.org/?v=6.6.1 By: Ann-Marie Ungeheuer https://www.kayeputnam.com/defining-ideal-clients/#comment-1552 Sun, 31 Jan 2021 05:36:09 +0000 http://kayeputnam.com/?p=2020#comment-1552 This is awesome, I’m still struggling, but so far I’ve got this:
My ideal client is someone who believes that there’s more to life than what we can see. They have a desire to find their purpose and to find their inner self. This is something I’ve learned by interacting with my ideal clients: They have a tendency to overthink everything, doubt themselves, do too much, and be stressed out for no obvious reason. You might call them perfectionists, doers, strong-headed, and determent people,. They are NOT lazy. But they value perfection over action and need a lot of guidance, encouragement, and support to be the best version of themselves.

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By: Christy https://www.kayeputnam.com/defining-ideal-clients/#comment-332 Fri, 12 Apr 2019 18:31:48 +0000 http://kayeputnam.com/?p=2020#comment-332 I loved this exercise! And you’re right, I’ve downloaded a ton of customer avatar worksheets. Fun, creative and simple plus I really appreciated seeing how your prices increased over time as your confidence, expertise and value increased.

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By: Natalia https://www.kayeputnam.com/defining-ideal-clients/#comment-93 Thu, 21 Dec 2017 01:33:02 +0000 http://kayeputnam.com/?p=2020#comment-93 My Ideal client is someone who believes health and fitness is more that just losing weight. They have a desire to find who they are and what their purpose is. This is something Ive learned from my ideal clients, they have a strong mindset, so they just need a little accountability and like mindedness to be more successful. You might call then go getters, driven, and self motivated people. They are not Quitters. They value their health, and are willing to try anything that is just out right healthy for them.

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By: Alice Karolina https://www.kayeputnam.com/defining-ideal-clients/#comment-87 Thu, 23 Nov 2017 19:49:22 +0000 http://kayeputnam.com/?p=2020#comment-87 I love how we view branding similarly – and your Mad Lib exercise is great! Your website is beautiful and this exercise just really hit home on how we differ in what we are creating. (yes, truth be told I had a moment of *eeeek!* ..you serve people so well!)

This is mine:

>> My ideal client is someone who believes that they can make a global impact. They have a desire to bring their vision to life. This is something I’ve learned by interacting with my ideal clients: they are not afraid of the WHAT of their mission, it is the HOW that holds them back. You might call them visionaries. They are NOT playing small. They value leaving the world better than they found it.

I just read this to my fav client and they are on board 😉

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By: Jan https://www.kayeputnam.com/defining-ideal-clients/#comment-84 Thu, 16 Nov 2017 15:20:45 +0000 http://kayeputnam.com/?p=2020#comment-84 THANK you Kaye. Love this paragraph for identifying your ideal client. It is very thought provoking. Here is my first draft but I have already tweaked it a few time. I will be giving this more thought.

My ideal client is someone who believes that finding emotional happiness is worth fighting for. They have a desire to find a solution on how to obtain emotional freedom from autoimmune disease. This is something I’ve learned by interacting with my ideal clients: they’re good at understanding they need to improve their emotional well being, but they have a hard time figuring out how to start when there isn’t much information available on this topic and they don’t have the energy or clear thinking to work through it alone. You might call them action-takers, driven, and motivated people before they became ill. Now they need clarity, step by step action plans and support. They are NOT perfectionists. They value results over perfection, and they’re ready to implement changes in their life.

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By: Kaye Putnam https://www.kayeputnam.com/defining-ideal-clients/#comment-80 Fri, 20 Oct 2017 07:22:22 +0000 http://kayeputnam.com/?p=2020#comment-80 In reply to Joy “N” Janine.

GREAT work! This is excellent! I see exactly who your client is. (P.S. I’m one of them!)

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By: Joy "N" Janine https://www.kayeputnam.com/defining-ideal-clients/#comment-79 Thu, 19 Oct 2017 03:43:11 +0000 http://kayeputnam.com/?p=2020#comment-79 My ideal client is someone who believes THAT IT IS OKAY TO GO BACK TO THE BASICS EVERY SO OFTEN.
They have a DESIRE TO STEP AWAY FROM ELECTRONICS TO WRITE THEIR NOTES; TO DO LISTS, REFLECT THEIR THOUGHTS, PLAN etc.
This is something I’ve learned by interacting with my ideal client: IT’S GOOD TO HAVE NOTEBOOKS FOR ON THE GO; BEING ORGANIZED WITH BULLET JOURNALS, DAILY PLANS, MEMORIES etc.
You might call them OLD SCHOOL. They are not against HAVING NOTEBOOKS.
They value PUTTING PEN TO PAPER AND PLANNING.

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